O Brave New World

Something unexpected and exciting arrived in the post this morning.


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So it transpires the package is promo for a new company, RETZ, and a couple of productions they’re doing: O Brave New World and PROCESS. The connection to HALL is what piqued my interest, because that production was undermined only by its own enormous ambition, and if the same people are still making theatre a couple of years later, perhaps the technology and their experience will have caught up with their vision. They’ve definitely got good PR people. This little package was a treat to unpack.

I’m intrigued to know exactly what the connection is to HALL, because the company behind that production, 1929, still seems to be active. (1929 also did Threshold, which was a highlight of the Edinburgh Festival Fringe for me in 2010.) HALL isn’t actually mentioned in the RETZ promo material, only on my personalised advice slip. Who or what ties the two together? Writers? Producers? AD? The mystery deepens. Whoever they are, these people know how to drum up buzz.


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